FOR GAMERS WHO CARE ABOUT BEING THE BEST.

About Us

Who we are

A startup based out of Stockholm, Sweden. FRÖNB’s journey started in September 2019 as a result of a master thesis by two engineers with a huge passion for product development and competitive gaming. Not only are we at FRÖNB passionate about gaming, we are gamers ourselves – hence we understand gamers and identify easily with frustrations and pains. 

Since founding this company, we have grown as a team and now consist of designers and representatives all over the world. We are always looking for new talent to join our diverse team.

We build solutions which are designed based on gamer-pains in how we use and interact with existing alternatives. We also love to explore new ways of including more people in the esport and competitive gaming community. Our goal and aim is to always work closely with our communities.

Our core values lies in having a transparent product development process and to create solutions centered around sustainability - which is why we are using recycled plastic in our designs and finished products.

Why we do what we do

To innovate esport gear which lifts the competitiveness in every human being. To celebrate the love of gaming for the whole world to see, especially those who view from the sidelines. To create inclusion instead of exclusion. 

Our design approach

Designing gaming gear which focus on actual gamer needs and create a superior experience for gamers who care about being the best in a competitive esport world. Gear that is built with Swedish quality, with a simplistic Swedish design, for a whole world in mind.

Pronunciation check: FRÖNB is commonly spelled FRONB and is pronounced [f-rron-B] where the B is a hard B as in the little buzzing honey bee.

 

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